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Director of Organic Search (SEO) For Leading Search Agency (SOMA / south beach)

November 20, 2009

in Search Engine Optimization (SEO) Jobs

Who Are We
We’re iSearch Media (ISM), a leading search agency located a few blocks from the Giants ballpark in San Francisco.

What Do We Do
We don’t buy banner ads or run email blasts or spam the web. What we do – all we do – is really smart search marketing. The tools we use to do it are primarily search engine optimization (SEO), online reputation management (ORM), pay-per-click advertising (PPC), and landing page optimization (LPO). We’re not an automated SEM solution with thousands of clients—we’re a high-end, boutique, extremely hands-on search agency for leading brands that are serious about their online strategy.

Who We Are Looking For
We’re in search of a highly intelligent and experienced Director of Organic Search to manage, along with his or her staff, all of ISM’s organic search project work. The right candidate will be tasked with continuing to build, manage, and (perhaps most importantly) grow ISM’s SEO service offering, processes, and supporting team—taking what we’ve already built and making it work better and scale effectively.

This person must have experience managing a team of resources and working in a fast-paced agency environment where he or she delivers exceptional client work, on time and in terms that the client can understand. This person must also have the results-driven and technical knowhow to deliver complex and industry-leading SEO and ORM strategies, including local search, social media as it relates to SEO, and all other areas SEO can touch. Finally, it’s critical that this person have solid experience in developing processes for service-based companies, and will confidently lead the tactical charge to ensure that ISM can successfully scale all of its organic services and more.

Essential Job Functions
• Lead the strategy behind and execution of all organic search project work, including SEO and ORM primarily
• Work with founding partners to further build ISM’s organic search offerings, leading to well-structured upfront and ongoing client management processes that are fully scalable
• Define upfront client SEO and ORM requirements and site changes that will increase quality traffic, maximize site performance, improve search result listings, and ultimately drive value for our clients. Strategic requirements include elements such as: market/industry research, benchmarking, technical/site architecture assessment, keyword/content strategy, approach to (organic) link building, social media, integration of online and offline, online asset assessments, etc.
• Lead ongoing/monthly analysis and reporting to identify further optimization opportunities for each of our clients
• Manage development of deliverables, reporting, strategy implementation, and all direct communications with IT resources, paid search team, vendor partners, and the management team
• Consistent and well-structured follow up on status of SEO recommendations for all clients; provide implementation reviews/feedback
• Act as the face of the company to many of our clients in regard to search recommendations by providing continuing education around SEO/SEM, sharing POVs, and conducting competitive audits or developing specific presentations as requested
• Create and deliver presentations and written briefs
• Develop and maintain project plans to update clients on status of campaigns

Recommended Experience
• Minimum of 3 – 6 years experience in the search space
• Interactive agency experience, working with larger brands
• Working knowledge of paid and free SEO tools
• Involved in the SEO community.
• Proficiency in Microsoft Office programs, particularly Excel data modeling including use of pivot tables and PowerPoint
• Excellent analytical skills to analyze large quantities of cross marketing channels
• Hands-on experience with web analytics tools & search engine referral tracking/benchmarking
• Experience working across multiple data sources
• A self starter with an ability to work in a fast-paced, dynamic environment
• Excellent project management skills
• Strong attention to detail
• Excellent written and verbal communication skills, including presentation skills

Benefits / Compensation
• Full medical / dental health insurance
• Paid sick / vacation / holiday / and birthdays off
• Competitive salary based on experience
• Quarterly bonus package and equity will be considered

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